Larger families to get helping hand into the skies with a uniquely South African offer
Jo’burg, 20 April 2012: South Africa’s favourite low-fare airline kulula.com has achieved yet another world first with the launch of a discount for families with multiple wives. The offer is a uniquely South African response to pressures faced by larger families during these turbulent financial times. Inspired by regular VIP travellers with sizeable spousal entourages, the offer is open to all fourth wives when the family travels together on the Jo’burg to Cape Town route.
The offer was launched today with a nationwide campaign in newspapers and online. Whether it’s for the honeymoon or not, the happy quintet can fly three and get one for free until the end of April 2012.
“kulula.com is constantly seeking to innovate and find ways to help South Africans zip around the South African skies for less. We believe that a family that flies together, stays together, so lending a helping hand with a free flight for fourth wives is a great way to bring (often needed) harmony to bigger households” says Heidi Brauer, Executive Manager: Group marketing kulula.com.
The husband and wives will qualify for a refund on the fourth wife’s ticket upon the presentation of a sworn affidavit and ID documents at a kulula.com customer service desk before departure.
Full details and terms and conditions are available from www.facebook.com/iflykulula.
Note to editor
- kulula is spelt with a lowercase ‘k’.
For the past decade South Africa’s first low-fare airline, kulula (from the Zulu word meaning ‘easily’), has pioneered a new way of flying, making it affordable for anyone to fly. Owned by Comair Limited, the 66-year-old JSE-listed aviation company, kulula is proud to be the only independent low-fare South African airline accredited with IOSA (IATA Operational Safety Audit), the common global safety benchmark that enforces rigorous airline safety standards.
kulula has been rolling out its fleet upgrade plan since 2010, that includes Boeing 737-800s (186 seats) and operates over 396 flights a week across 16 domestic routes, including five regional destinations.
For more information about kulula and its various offerings, including affordable holiday packages, the kulula mobi site and online check-in service, visit www.kulula.com. Become a kulula fan at www.facebook.com/iflykulula or follow us on twitter (http://twitter.com/kulula )
For further information, please contact:
Cell: 082 557 8376
Tel: 021 469 1540
Cell: 076 8880 168